A series of corporate communications and campaign materials developed for Stryker, aligning global sales initiatives with cohesive brand storytelling. Deliverables include presentation design, large-format trade show graphics, and digital assets that translate complex medical technologies into clear, high-impact visuals.
WHY IT WORKED
MY ROLE
$200 million dollar product portfolio that I managed the creative design for within the Emergency Services division.
Product launches that I sat on the marketing team for - PerformanceLoad cot fastening system, the Nara bassinet and the Cloud management system.
When I began as a Marketing Specialist, Stryker didn't have consistent branding or marketing materials - that's where I came in. Over a year, I led a full-sweep communications audit of the Emergency Services marketing portfolio, implemented over 600 pieces of collateral within the newly defined brand guide, and sat on the product launch team for three new devices.
